Highly recommend!
“WishDeck has completely changed how I organize my gift ideas. I keep all my wishes in one place and can easily share my lists with friends and family. Saves me so much time before holidays and birthdays.”
swetttikCanada
Amazon wish list alternativeUpdated
The Amazon Wish List Alternative That Works With Any Store
WishDeck is a free Amazon wish list alternative for iPhone, Android and the web. Add products from Amazon, Etsy, Sephora, Target, small shops and any other website to one list, share a single link, and let friends reserve gifts in secret so nobody buys the same thing twice. Already have an Amazon list? Import it in one step and keep going.
- Any store on one list: Amazon, Etsy, Sephora, Target, indie shops
- Import your existing Amazon wish list, photos and prices included
- Share one link that opens without an account
- Reservations hidden from you by default, surprises kept
- Free on iPhone, Android and the web
Switch from Amazon in three steps
Bring your Amazon list along
Set your Amazon list to Shared, copy its link, and choose Import from Amazon in WishDeck. Your items arrive in a new list with photos, names and prices, in the same order.
Add wishes from everywhere else
Paste a link from Etsy, Sephora, Target, a local boutique or any website. WishDeck reads the page and fills in the details, so one list covers every store you actually shop at.
Share one link, friends reserve
Your list lives at wishdeck.com/your-name and opens in any browser. Friends tap Reserve on the gift they are buying, other gift-givers see it is taken, and you never do.
What an Amazon list can't do
Amazon Wish List is built for Amazon products. WishDeck is built for gifting, whatever store the gift comes from.
Every store, one list
Amazon lists hold Amazon products. On WishDeck a wish can come from Amazon, Etsy, Sephora, Target, lululemon or a shop nobody has heard of, and each one links back to where it came from.
Details fill in from any website
Paste a link and the photo, name and price are read from the page. Edit anything, add a size or a color, and flag a Most Wanted.
Surprises kept by default
Friends reserve the gift they are buying. Other gift-givers see it is taken, you do not, so nothing is spoiled and nothing arrives twice. No settings to remember.
Lists for the whole family
Keep a list for each kid and each parent in one account, share only the ones you choose, and reuse them for birthdays, Christmas and baby showers.
Follow friends and get reminders
Follow the people you buy for, get a nudge before their birthday, and see what they added recently. The AI gift assistant fills the gaps with what is trending.
Share as a link or a collage
Your list lives at wishdeck.com/your-name and opens in any browser. One tap also turns it into a collage for Instagram, TikTok or the family chat.
Keep Amazon, just stop being limited to it
Moving to WishDeck does not mean leaving Amazon. Every wish you import keeps its Amazon link, and new wishes from Amazon work the same way, so friends still buy where they prefer. What changes is that Etsy, Sephora, Target and every other store finally fit on the same list.
one list. every store. 🛍️
WishDeck vs. Amazon Wish List
An honest comparison. Amazon's list is good at Amazon. WishDeck is good at gifting from anywhere.
| Feature | WishDeck | Amazon Wish List |
|---|---|---|
| Add items from any store or website | ✓ | — |
| Photos and prices fill in from any site | ✓ | Amazon only |
| Share one link, no account needed to view | ✓ | ✓ |
| Reservations kept secret from the owner | ✓ | Purchases only |
| Follow friends' lists and get birthday reminders | ✓ | — |
| AI gift assistant for trending ideas | ✓ | — |
| Native iPhone and Android apps plus the web | ✓ | ✓ |
| Import an existing Amazon list | ✓ | n/a |
Keep exploring: the free wish list maker, Amazon wish list alternatives compared, the Christmas list maker, the creator wishlist for followers and the best wishlist apps for iPhone and Android.
Why WishDeck
Loved by gift-givers everywhere
Rated 4.9 ★ on the App Store · 1 million+ wishes added by our users. Here’s what they say.
Saved me time
“Built a Black Friday list and stuck to it — no impulse buys this year. Friends can reserve my wishes secretly. Very useful app!”
Mrs Van DienCanada
Awesome app for picking out gifts
“It really helped me choose the right gifts for my friends and family this holiday season. The recommendations were thoughtful and relevant — gift shopping faster and actually enjoyable.”
Anna Pro.Spain
Wish list for the team
“We used it for the entire team to play secret Santa. It was fun!”
StimshinUnited States
Love it!
“Very convenient to just share a link with my family before the holidays. Also used it for office secret Santa — made things so much easier.”
Sofia_ReshetCanada
Clean and easy to come back to
“Wishdeck is a simple, easy way to keep track of all the things I want to buy or achieve. The layout is clean, nothing confusing, and it actually makes me want to come back and update my list.”
vicvildorfCanada
Amazon wish list alternative questions
What can I use instead of Amazon wish list?
Use a universal wishlist that takes links from any store. WishDeck is free on iPhone, Android and the web: paste a link from any site and it becomes a wish with a photo, name, price and a link back to that store. It also imports your existing Amazon list, so you do not start from zero.
Is there an Amazon wish list alternative that works with any store?
Yes. WishDeck is a universal wishlist: paste a link from any online store and it becomes a wish with a photo, name, price and a link back to that store. Amazon items work too, so one list can mix Amazon, Etsy, Sephora, Target and small shops.
Can I move my Amazon wish list to WishDeck?
Yes. Open your Amazon list, set it to Shared, copy the link, then choose Import from Amazon in WishDeck and paste it. Items are added to a new list with photos and prices. Very long lists are imported in part, and you can add the rest by pasting links.
Can you add items from other stores to an Amazon wish list?
Amazon's list is built for products sold on Amazon. The browser tool that once added products from other websites was retired, so items from other stores need a list that reads any link. That is what WishDeck does, and it keeps your Amazon items alongside them.
Can friends still buy from Amazon?
Yes. Every wish links to the store it came from, Amazon included. Friends open your WishDeck link, tap the wish, and buy on Amazon or wherever the item lives.
Do friends need an account to see my list?
No. Your list opens in any browser at wishdeck.com/your-name. Reserving a gift, so other gift-givers know it is taken, takes a free sign-up of a few seconds.
How are reservations different from Amazon's purchased marking?
On Amazon an item is marked when it is bought through Amazon. On WishDeck a friend reserves a wish before buying it anywhere, and other gift-givers see it is taken while you do not. That works for a bakery, a concert ticket or a handmade Etsy item just as well as for Amazon.
Is WishDeck free?
Yes. Lists, adding from any store, importing from Amazon, sharing and reserving are free on iPhone, Android and the web. Some store links earn WishDeck a small commission at no cost to you, which is how the free version stays free.
One wishlist for every store
Import your Amazon list, add wishes from anywhere else, share one link. Free on iPhone, Android and the web.